Why Fareed Zakaria failed, and Salim-Javed got away


Vivek Kaul

“So you must be shocked?” asked a friend on Facebook chat on Saturday.
Now given the times that we live in it took me a while to figure out that she was talking about Fareed Zakaria and not about yet another train accident, riot or a flash flood.
“Nothing is sacrosanct in the media anymore,” was her far reaching conclusion.
For the uninitiated Fareed Zakaria is a former editor of the Newsweek magazine who has recently admitted to plagiarizing a column he wrote advocating gun control in America. He was stupid enough to borrow portions of the column liberally from a column written by Jill Lepore in the New Yorker magazine. (You can read about the entire controversy here). Till recently Zakaria was Editor-at-Large at the Time magazine and also hosted a programme called GPS on CNN.
As I spoke to my friend on Facebook chat there was a qawali playing on my CD player. Sabri Brothers were singing “ajmer ko jaana hai”. It was one of the random CDs that I had picked up around a couple of years back but had never gotten around to listening.
I had heard the tune before. The tune was exactly similar to that of the super-hit song “ek pyar ka nagma hai, maujon ki rawani hai” sung by Mukesh and Lata Mangeskhar, written by Santosh Anand and set to tune by Laxmikant-Pyarelal (LP).
Soon I logged out of Facebook chat and was trying to figure out who copied whom? Typically some Googling always helps in these cases. (The best website to visit in such cases is www.itwofs.com. The website normally has the original song as well as the copied song).
But it did not help in this case. Various questions cropped up in my mind.
Did LP set to tune their song first? Or were Sabri brothers singing what is a traditional tune? Or did they copy LP? Or for that matter did LP copy the Sabri brothers? I don’t know (Maybe the readers can throw some light on this).
No such problems exist in Zakaria’s case though. It’s an open and shut case. He copied from the New Yorker and has admitted to doing the same.
But such clarity is not always there. Let me give an example to explain. A couple of years back I discovered this Jim Reeves song called “My Lips Are Sealed”. As I heard the song over and over again it sounded very similar to a Hindi film song. But I just couldn’t which one.
It took me an entire day to figure out that the song sounded similar to “ajeeb dastan hai ye” from the movie Dil Apna Aur Preet Parai. The song had some beautiful lyrics written by Shailendra and set to tune by Shankar-Jaikishan.
If I were to use the language of the Hindi film industry the song was inspired and not copied. And the interesting part was that Shailendra had written some amazing lyrics to the tune of My Lips Are Sealed. And Lata Mangeshkar had made the song immortal by lending her melodious voice to it. So something good came out of the copying.
Now here are a few lines to ponder over.
‘So, young man. So now you have also starred frequenting these places?’
‘Yes. I often come by to pay Flush,’ Imran said respectfully.
‘Flush! Oh, so now you play Flush…
”Yes, yes. I feel like it when I am a bit drunk…
”Oh! So you have also started drinking?’
‘What can I say? I swear I’ve never drunk alone. Frequently I find hookers who do not agree to anything without a drink…’

If you were starting to wonder whether these lines are from that movie, which they happen to call the biggest Hindi film hit of all time, well you are not totally wrong.
The lines do sound surreptitiously similar to the ‘Veeru Ki Shaadi‘ proposal scene in the biggest Hindi blockbuster of all time Sholay. But these lines are not from Sholay.
Actually, these are lines from a book called The House of Fear written by the grandmaster of Urdu crime fiction Ibn-E-Safi. The book was originally published in Urdu in 1955 as Khaufnak Imarat. It was first in the series of 120 odd books that Safi wrote featuring the quirky detective Ali Imran MSc, PhD.
Ibn-E-Safi was the pen name of Asrar Narvi, who came from the village Nara in the Allahabad district. Born in 1929, his pen name literally means ‘son of Safi’ (his father’s name was Safiullah). Narvi, who moved to Pakistan after partition, was a poet who started writing detective fiction in 1952, with the Jasoosi Duniya series which had Colonel Faridi and Captain Hameed as the main protagonists.
In 1953, Saifi started writing the Imran series in Urdu. The same series of books appeared in Hindi as well with exactly the same story line except for the fact that a character called Vinod replaced Imran.
Sholay was released in 1975, whereas Safi’s Khaufnak Imarat was released two decades earlier in 1955. Given this, Salim Khan and Javed Akhtar (the writers of Sholay) copied (or should we say “were inspired” in the Bollywood sense of the term) the scene which is regarded by many as one of the greatest comic scenes in the history of Hindi cinema, from Ibn-E-Safi.
This is not surprising given that Javed Akhtar in his growing up years is known to have read Ibn-E-Safi. “He had tremendous flair and sophistication…Safi’s novels created an imaginary city that could have been the San Francisco of the 50s in India. His penchant for villains with striking names like Gerald Shastri and Sang Hi taught me the importance of creating larger-than life characters such as Gabbar and Mogambo as a scriptwriter,” Akhtar told the Hindustan Times a couple of years back.
In the book The Making of Sholay, Anupama Chopra, writes about the inspiration behind the scene. “A disgruntled parent also inspired the classic ‘Veeru Ki Shaadi‘ proposal scene. Javed was in love with actress Honey Irani. They had first met on the sets of Seeta aur Geeta and much of their courtship was conducted there. But Mama Perin Irani kept a strict eye on her daughters. And Javed, still a struggling writer, had little to recommend him. He had presented himself but had failed to make an impression at all. Salim was a little senior. He had also worked in Bachpan, which Irani had produced. Naturally, Javed requested his partner to carry the proposal. He didn’t know that partner didn’t approve either.”
What followed was an interaction between Perin Irani and Salim Khan, which went like this:
‘Ladka kaisa hai?’
‘We are partners and I wouldn’t work with anyone unless I approve of him. Lekin daaru bahut peeta hai’
‘Kya? Daaru bahut peeta hai!’
‘Aaj kal bahut nahi peeta, bas ek do peg. Aur ismein aisi koi kharabi nahin hai. Lekin daaru peene ke baad red light area main bhi jaata hai.’

Chopra further writes in her book that the last line of the dialogue in the movie- ‘khandaan ka pata chalet hi aapko khabar kar denge‘ is fiction.
There are a few issues that arise here. The first of course is that Salim-Javed copied a scene without any attribution. But that has always been the norm with the Hindi film industry. The bigger issue of course is that even though the copied the scene they tried to pass it off as an inspiration from real life, which as I have shown above it clearly is not. Unless of course, Salim Khan had also read the book and repeated the lines when he went to meet Javed Akhtar’s would be mother-in-law. But that still doesn’t mean the scene wasn’t copied.
(On a different note, 20 years back I saw Mahesh Bhat’s Dil Hai Ki Maanta Nahi at the Sandhya Cinema in Ranchi and fell in love with the movie and its heroine Pooja Bhat. A few years back I saw It Happened One Night, the Hollywood original. Dil Hai Ki Maanta Nahi other than the songs it has is a scene by scene lift of It Happened One Night, even its dialogues are translated from the English original.)
Getting back to the topic at hand, Fareed Zakaria unlike Salim-Javed, is unlucky to be living in an era where copying something, and passing it off as your own creation, is getting more and more difficult. Zakaria is just finding that out. He has been suspended by both the Time magazine as well as CNN.
In some cases all it takes it is a Google search to figure out whether the article has been copied or not. Even those who copy do not copy from a mainstream magazine like the New Yorker. They are more likely to copy it from some obscure journal or research paper. But even there the chances of getting caught remain pretty high. Also if the original creators find out these days that someone else has copied them they tend to sue for damages.
When Salim-Javed copied times were different. People were not as much aware as they are today and it was easy to pass off someone else’s work as your own. In fact, the writer duo even went to the extent of creating a background for how they had been inspired in writing the “Veeru ki Shaadi” proposal scene. They got away with it. Zakaria clearly didn’t.
To conclude all I can say is that clearly “The Times They Are A Changin!” Now before I get accused of plagiarizing. I didn’t write this. We all know who did.
(The article originally appeared on www.firstpost.com on August 13,2012. http://www.firstpost.com/world/why-fareed-zakaria-failed-and-salim-javed-got-away-416134.html)
(Vivek Kaul is a writer and can be reached at [email protected])

The Armchair Economist talks about seatbelts, popcorn at the movies, why we vote and safe sex


Most economists talk about the graver things in life. Fiscal deficits, interest rates, GDP growth rate and once in a while about why they think that the financial world is coming to an end. But that is not the case with Steven E Landsburg, a Professor of Economics at the University of Rochester in the United States, where students recently elected him Professor of the Year. Nearly twenty years back he wrote The Armchair Economist, a book which brought an easy understanding of the dismal science to the masses. The book has been a bestseller since then motivating him to write a new and revised edition which was published this.
Landsburg is also the author of Fair Play, More Sex is Safer Sex and The Big Questions. He considers himself as the most important figure in the world of modern poetry, in consequence of the his status as the only living being who reads poetry but does not write it. In this freewheeling interview to Vivek Kaul, he talks about why safe belts are unsafe and more sex is safer. He also speaks on why he has no clue of why people vote and popcorns being so expensive at the movies.
Excerpts:
You write that “most of economics can be summarized in four words: people respond to incentives. The rest is commentary.” Why do you say that?
I say that because it’s true, and because it’s important. When the price of lettuce falls, people buy more lettuce. When the price of haircuts falls, people get more haircuts. When the penalty for murder becomes more certain, people commit fewer murders. Due to some combination of arthritis (which makes it difficult for me to turn my head to the right) and irresponsibility, I had a years-long habit of backing the right rear corner of my car into lamp posts, trees and other stationary obstructions. Often enough so the body shop owner joked about giving me a quantity discount. I paid $180 to get my bumper repaired, and I came to think of this as an unavoidable expense. Then in 2002 I got a new car with a fiberglass bumper, backed it into a tree, and discovered that this repair was going to cost me over $500. I have not backed into anything since. Even economists respond to incentives.
Do seatbelts bring down the number of traffic related deaths?
This is a good illustration of why it’s important to think about incentives. A seat belt makes it easier to survive an accident, and so reduces the incentive to avoid accidents in the first place.
But research shows that drivers with seat belts drive less carefully —to such a large extent that they’re just about as likely to die as drivers without seat belts. Also pedestrian deaths seem to have increased. If you find it hard to believe that people drive less carefully when their cars are safer, consider the proposition that people drive more carefully when their cars are more dangerous. This is, of course, just another way of saying the same thing, but somehow people find it easier to believe. If I took the seat belts out of your car, wouldn’t you be more cautious when driving? What if I took the doors off? So if we really wanted to reduce the number of driver deaths, the best policy might be to require every new car to come equipped with a spear, mounted on the steering wheel and pointed directly at the driver’s heart. I predict we’d see a lot less tailgating.
Why is popcorn so expensive at the movies?
Not for any of the reasons that pop quickly into most people’s minds. It’s not enough, for example, to observe that the theater owner is exercising his monopoly power. If that were the whole story, he’d be charging monopoly prices not just for popcorn but for everything else in the theater — the water fountains, the restrooms, and the right to sit down once you’ve entered the theater, for example. The reason he doesn’t charge monopoly prices for those things is that his theater would become less desirable, and to maintain his clientele, he’d have to slash prices at the box office. The same would be true of popcorn, if everyone bought the same amount of popcorn. What’s gained at the popcorn stand is lost at the box office. In fact, it would be even worse than that: By jacking up the price of popcorn, he makes the entire theater experience less desirable, so the total amount he can extract from his customers is lowered, not raised. So the high price of popcorn can’t be explained as a way to exploit customers generally; it must be a way to exploit popcorn-lovers in particular. And this makes sense only if the theater owner believes that popcorn-lovers are more likely to tolerate high prices than popcorn-haters are. Why should that be the case? I’m honestly not sure.
Why is more sex safer sex?
In economics, we’re always thinking about the incentives faced by decision-makers. A decision-maker who does not face all the consequences of his actions often makes bad decisions from a social point of view. For example, the factory owner who decides to pollute the air usually does not feel all the consequences to other people’s health, and therefore over-pollutes. Likewise, people who are very likely to be infected with terrible diseases, when they take new sexual partners, are not accounting for all the consequences of their decisions, which means that from a social point of view, they have too many partners. But the flip side of that is that people who are very likely to be *un*infected, because of their cautious past behavior, when they take new sexual partners, make sex (on average) *safer* for the rest of us. If the likely-to-be-infected are like polluters, then the likely-to-be-uninfected are like anti-polluters: People who go out and pick up trash in the parks.
Why do people vote even when they know that there one single vote is unlikely to influence the outcome? Do they do it because they think that in a democracy it’s a good thing to do?
I haven’t the foggiest idea why people vote. But to say that it’s “a good thing to do” is hardly an explanation. There are lots of good things to do. Instead of spending 15 minutes at the voting booth, you could spend 15 minutes picking up trash in the street. If all you’re looking for is “a good thing to do”, it’s still not clear why you’d choose to vote.
Why are failed corporate chieftains often retired by their boards with very high pensions and a lot of other facilities?
Partly so the chieftains won’t be afraid to take risks. We want our corporate executives to take reasonable risks in order to boost profits. Sometimes reasonable risks lead to failures. If every failure meant personal ruin, executives would be far too cautious. When a corporate risk turns out badly, it’s often hard for the stockholders to know whether the executive was foolish or just unlucky. In case he’s proven foolish, they want to fire him. In case he was just unlucky, they want to treat him well, so that future executives will be willing to risk bad luck.
What is common between college education and long useless peacock tails?
They’re both used to show off. And for that reason, they can both be wasteful. Growing a longer tail than your neighbors’, just to outshine him, is, from a social point of view, a waste of effort — you gain status but your neighbors lose status, so on average nobody comes out ahead. Likewise, getting more years of schooling than your neighbors, insofar as you’re doing it just to advertise your willingness to endure the ordeal, can be socially wasteful. Of course, some students actually learn something useful while they’re in school, so the analogy with the peacock’s tail is incomplete.
Do death penalties deter crime or are there better ways out?
The bulk of the evidence is that passing a death penalty law has very little effect on crime, but that actually executing people has a very substantial effect. In the United States, quite a few studies have found that each execution prevents several murders — typically the studies find that “several” means approximately eight. Of course that doesn’t prove that the death penalty is a wise policy — you might worry, for example, that a government empowered to exact the death penalty will not always use that penalty wisely or even honestly.
An increasing amount government debt puts more money into people’s pockets. What is the logic behind saying that?
There are two ways the government can increase its debt. One is by spending more; the other is by taxing less. Obviously, when they tax less, they put more money into people’s pockets. In that case, the net effect on individual finances is mixed: On the one hand, you, as an individual taxpayer, will eventually be taxed to pay off not just the government’s debt, but also the interest on that debt. On the other hand, you, as an individual taxpayer, not only have more money in your pocket, but also the opportunity to earn interest on that money. Those effects roughly balance out. So if government debt is causing you harm, it must be for reasons more subtle than the ones we usually hear about.
Why do celebrity endorsements increase the sales of the product even when we know that the celebrity has been paid to recommend the product and isn’t really an expert on that product?
The company that hires a celebrity endorser is sinking a lot of money into advertising — money that will take them years to earn back. You can be pretty sure this is a company that cares about its reputation, and so is likely to provide a quality product.
You write that advocates of mandatory helmet laws for motorcycles argue that arider without a helmet raises everyones insurance premiums. The opposite might very well be true. Why do you say that?
If helmets are voluntary, then helmet-wearers get better insurance rates for two reasons. First, helmets prevent injuries. Second, by wearing a helmet you can advertise that you’re a generally cautious person — the sort who probably gets his brakes checked regularly and so on. If helmets become mandatory, you still get the first break — the helmet is just as effective when it’s mandatory. But you no longer have an opportunity to earn the second break, so your premiums might well rise.
Why are employees better off with some amount of monitoring from their employers?
If your employer had no way of knowing whether you were showing up for work or performing any of your duties, it’s unlikely he’d be willing to pay you very much. The more he can verify, the more valuable you’re likely to be. So, for example, software programs that keep track of office workers’ keystrokes, while they might feel intrusive to the worker, are also making that worker more valuable and quite likely account for the employer’s willingness to pay the worker’s salary.
Why does the business world reward good dressers?
I don’t know for sure, but I suspect that the ability to dress well is a signal of several valuable skills: The ability to observe fashion trends, the intuition to understand the limits of what’s acceptable, and the talent to be creative within those well-defined limits.
What made you write the book The Armchair Economist?
One day in 1991, I walked into a medium sized bookstore and counted over 80 titles on quantum physics and the history of the Universe. A few shelves over I found Richard Dawkins’s bestseller *The Selfish Gene* along with dozens of others explaining Darwinan evolution and the genetic code. In the best of these books, I discovered natural wonders, confronted mysteries, learned new ways of thinking, and felt I had shared in a great intellectual adventure,
founded on ideas that are dazzling in their scope and their simplicity. Economics, too, is a great intellectual adventure, but I could find, in 1991, not a single book that proposed to share that adventure with the general public. There was nothing that revealed the economist’s unique way of thinking, using a few simple ideas to illuminate the whole range of human behavior,shake up our preconceptions, and jolt us into new ways of seeing the world.
I resolved to write that book. *The Armchair Economist* was published in 1993, and attracted a large and devoted following. In the intervening 20 years, it has earned much high praise. But what I take most pride in is that *The Armchair Economist* is still widely recognized among economists as the book to give your mother when she wants to understand what you do all day. After 20 years of correspondence with readers, I found new ways of explaining this material that I thought were even clearer and more engaging than in the original book. That — plus my desire to update many of the examples for the 21st century — motivated me to write the new and revised edition that was published in 2012.
(The interview originally appeared in the Daily News and Analysis on August 13,2012. http://www.dnaindia.com/money/interview_the-more-your-employer-snoops-the-more-valuable-you-re-likely-to-be_1727258)
(Interviewer Kaul is a writer and can be reached at [email protected])

Why warnings against smoking could be injurious to health


Vivek Kaul

First it was Naseeruddin Shah. Then came Rahul Bose. He was followed by Irrfan. And now the baton for the thinking woman’s sex symbol seems to have been passed onto Nawazuddin Siddiqui. Siddiqui in his tour de force performance as Faizal Khan (pronounced Faijal) in Gangs of Wasseypur II has firmly made himself an actor to watch out for.
His character is shown to be constantly smoking cigarettes or ganja throughout the movie. In a doped state he promises his mother “baap ka, dada ka, sabka badla lega tera Faijal”. He even tries to impress his girl friend ala Rajinikanth by trying to flip a cigarette first unsuccessfully and then successfully, into his mouth. Given this, the movie does begin with the usual disclaimer “Cigarette smoking is injurious to health. It causes cancer.” The disclaimer appears even after the movie starts again after the interval.
The information and broadcasting ministry now has planned to tighten the screws further on movies which show characters smoking. In a circular dated August 2, 2012, the ministry has made it mandatory for films that have smoking scenes to shoot a 20 second disclaimer. This disclaimer is to be shot with the actor who is shown to be smoking in the movie. It has to be repeated when the movie re-starts after the interval, like the current disclaimer is. Over and above that a message saying “cigarette smoking is injurious to health” has to be flashed during the entire duration of a smoking scene. (You can read the complete report here).
The move is in line with the government policy to discourage smoking. In line with this policy, every packet of cigarette now carries gruesome pictures showing the negative effects of smoking. These graphic images show various ways in which people are affected by smoking. These could be lung tumours, gangrenous feet and toes, throat cancers and so on.
On the face of it these moves seem to make sense given that one third of adult males around the world smoke. Nicotine addiction is one of the biggest killers of human beings around the world.
But the question that crops up here is that do these warnings really work?
First and foremost the disclaimers in place or those that are being put in place work with the assumption that people who smoke “cigarettes” do not understand the risk of smoking. Is that true?
In his bestselling book The Tipping Point Malcolm Gladwell talks about a study carried out by Harvard University which asked smokers to guess how many years of their life smoking would take, if they started smoking at the age of 21. The average response of the smokers was nine years, higher than the actual six or seven years that it would cost them. So the notion that smokers smoke because they do not understand the risks of smoking is at best juvenile.
But what about a country like India where half the population is functionally illiterate? Do those who smoke cigarettes understand the risk of smoking them?
If we look at the definition of poverty in this country, those spending less than or equal to Rs 28.65 per day in cities or Rs 22.42 in rural areas, are deemed to be poor. Now these are not the people who would be smoking cigarettes which can cost anywhere from Rs 2-5 per stick. They simply cannot afford it. They smoke bidis.
So chances are the average Indian who smokes cigarettes earns reasonably well and is educated enough to understand the risks of smoking. But he still smokes.
If the government really wants to discourage smoking and reduce the ill effects of tobacco consumption in this country, they should be concentrating on bidis, gutkas and pan masalas rather than cigarettes.
That’s one part of the argument. People who smoke understand its risk and continue to smoke. The other part that needs to be discussed is that do pictorial warnings and disclaimers of various kinds work? Do they discourage people from smoking?
A recent research seems to suggest the opposite i.e. the warnings seem to encourage people to smoke more. Brand Guru Martin Lindstrom carried out a functional magnetic resonance imaging tests on the brains of smokers a few years back. He showed them what he felt was one of the most effective anti-smoking ads he had ever seen.
“A group of people are sitting around and chatting and smoking. They’re having a jolly good time, except for one problem: instead of smoke, thick, greenish-yellow globules of fat are pouring out of the tips of their cigarettes, congealing, coalescing and splattering onto their ashtrays. The more the smokers talk and gesture, the more those caterpillar-sized wads of fats end up on the table, the floor, their shirtsleeves, all over the place. The point being, of course, that smoking spreads these same globules of fat throughout your bloodstream, clogging up your arteries and wreaking havoc with your health,” writes Lindstrom in his book Buyology – How Everything We Believe About Why We Buy is Wrong.
When this advertisement was shown to smokers who took part in this experiment they weren’t put off by the gruesome images of fat. As Lindstrom writes “They weren’t put off by the gruesome images of artery-clogging fart; they barely even noticed them.”
But what the message did instead was that it activated the “craving spot” in the brain. “Cigarette warnings…stimulated an area of the smokers’ brains called the nucleus accumbens, otherwise known as “the craving spot.”. The region is a chain-link of specialized neurons that lights up when the body desires something – whether it’s alcohol, drugs, tobacco, sex, or gambling. When stimulated, the nucleus accumbens requires higher and higher doses to get its fix,” points out Lindstrom. So the gruesome advertisement made people want to smoke more instead of less. This was an unintended consequence.
“Camel smokers experienced more cravings when they saw illustrations of Camels and Camel logos, and Marlboro smokers experienced more cravings when they saw illustrations of the iconic Marlboro Man,” writes Lindstrom in his new book Brandwashed – Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy.
Another move that has been resorted to is the blurring out of smoking images when the trailers and songs of new movies are played on television. The song Chikni Chameli from Agneepath has some side dancers smoking bidis. This visual has been blurred out on television. In the trailers of Gangs of Wasseypur II the chillum being smoked by Faizal Khan has been blurred out. What is the point of doing this? I guess the only people who do not understand that the character is smoking a bidi or a chillum are the babus at the ministry of information and broadcasting. In fact the blurring may even attract adolescents and children and they might try to figure out what exactly is being blurred. Ironically scenes in older movies where characters are shown drinking and smoking continue to be broadcast as it is.
Also this does bring us back to the fundamental point whether cinema is a reflection of the world that we live in? The world that we live in allows smoking. It is not an illegal activity. But rape is illegal. And movies are allowed to show rape scenes. Actor Shakti Kapoor made a career out of raping film heroines on screen. So if rape scenes are allowed on screen what is the problem with smoking?
(The article originally appeared on www.firstpost.com on August 11,2012. http://www.firstpost.com/living/why-warnings-against-smoking-could-be-injurious-to-health-414602.html/2)
(Vivek Kaul is a writer who can be reached at [email protected]. He does not smoke)

What Ek Tha Tiger has in common with Mona Lisa, Harry Potter and Rajinikanth


Vivek Kaul

Salman Khan’s Ek Tha Tiger releasing on August 15 is expected to do roaring business. A famous film critic who runs a film trade magazine feels the movie will break new grounds and has the potential to earn more than Rs 200 crore.
Once the film has done the roaring business you will find film critics, analysts and even you and me giving all kinds of reasons for the success.
The film was shot in Turkey, Ireland, Cuba and Iraq, countries that most Indian movies haven’t been shot before.
For once, Katrina wasn’t just arm candy.
Unlike other Salman movies this one really had a story.
Bhai was doing what he does best: beating up the baddies.
The film had an uninterrupted six day long weekend (starting from August 15, the Independence Day to August 20, the day of Eid).
All Salman Khan movies releasing during the Eid weekend do well.
And so on.
But these will be explanations about something that has already happened after it has happened. The film may have worked because of all of these reasons or none of them. We really wouldn’t know.
Lets take the case of the famous painting Mona Lisa to understand this phenomenon in a little more detail. The painting was commissioned by a wealthy silk merchant. He wanted Leonardo da Vinci to paint his wife Lisa Gherardini del Giocindo. By the time da Vinci got around to finishing the painting in 1519, nearly 16 years later, he had moved to France from Italy. Hence, Lisa Giocindo nor her husband ever got around to seeing what has turned out to be most famous painting in the world.
The painting hangs at the Musée du Louvre in Paris. Nearly 80% of the 6 million visitors who come to the museum annually, come to see the Mona Lisa. But the interesting thing is that for most of the five centuries of its existence the Mona Lisa was an obscure painting. As Duncan J Watts writes in Everything is Obvious – Once You Know the Answer “for centuries, the Mona Lisa, was a relatively obscure painting languishing in the private residences of kings…even when it was moved to the Louvre after the French revolution, it did not attract as much attention as the works of other artists.”
It was only when an Italian named Vincezo Peruggia stole the painting in 1911 that the painting became famous. Peruggia managed to hide the painting for two years but was arrested while trying to sell it to an Italian museum. The painting came back to the Louvre.
Since then the painting has attracted large crowds. It has also led to a situation where people have explained the reasons behind its popularity. Some have talked about the smile and the novel technique employed by da Vinci to produce so gauzy a finish. Some others about the play of light and so on. As Watts writes “To oversimplify only slightly, the Mona Lisa is the most famous painting in the world because it is the best, and although it might have taken us a while to figure this out, it was inevitable that we would. And that’s why so any people are puzzled when they first set eyes on the Mona Lisa.”
They wonder what the fuss is all about. As Watts explains “Of course, most of us, when faced with this moment of dissonance, simply shrug our shoulders and assume that somebody wiser than us has seen things that we can’t see…It sounds as if we’re assessing the quality of work of art in terms of its attributes, but in fact we’re doing the opposite – deciding first which painting is the best, and only then inferring from its attributes the metrics of quality.”
A more recent phenomenon is that of Harry Potter which has been a smashing success. But Joanne “Jo” Rowling, better known as J K Rowling, the author of the Harry Potter series, had a tough time finding a publisher for the series.
In 1995, she finished the first Harry Porter book Harry Potter and the Philosopher’s Stone. It was rejected by 12 publishers before Bloomsbury agreed to publish it. The publisher wasn’t really optimistic about the book and the initial print run was 1000 copies, of which 500 were distributed to libraries. The advance Rowling got for the book was £1500. The book and its sequels were a smashing success. According to the Forbes magazine Rowling was the first person become to dollar billionaire by writing books.
Of course after the success of the book many reasons have been pointed about why Harry Potter was successful and was a phenomenon waiting to happen. Michael Maouboussin explains this in a research paper titled Was Harry Potter Inevitable? “Our society often associates success with quality. In a fiercely competitive market, the thinking goes, only the best products rise to the surface. Once a product is a hit, whether a blockbuster movie or a
bestselling book, we readily point to the attributes that make it so appealing..” he writes.
What this basically means is that it is easy to rationalize success once it has happened. But that doesn’t mean that those were the reasons for the success. Mauboussin calls this the halo effect or ‘our proclivity to attach attributes to what has succeeded, solely because of the success. The halo effect creates substantial distortion in our thinking.”
A similar phenomenon is now playing out with E L James’ Fifty Shades of Gray which has outsold Harry Potter. “Sorry Harry, it looks like you’re losing your magic. Erotic novel “Fifty Shades of Grey” outsold all seven Harry Potter books on Amazon.co.uk on Wednesday, making author E.L. James the website’s best-selling writer ever,” wrote the Sunday Times of London recently. A small cottage industry has sprung up trying to analyse the success of this book which many have dubbed as “mummy porn”.
The film actor Rajinikanth is another great example of this. Realms have been written on trying to explain his stupendous success. But as Manu Joseph wrote in the Open “Rajinikanth is another proof that not everything can be analysed just because there is something called analysis. There is no reason why Rajnikanth exists, there is no reason why he did not retire as a Marathi bus conductor, and no reason why he instead became the Superstar who can have theatres go up in flames if he is ever killed at the end of a film. There is nothing in him or in Tamilians that explains his fame. He is the very end of analysis. Some things happen for no reason. And it is no coincidence that the people who really love him are people who do not know that there is a form of employment called analysis.”
To conclude, the explanations people come up with to explain the success are at times largely irrelevant. Watt explains it the best when he says “Ultimately…it may simply not be possible to say why…the Harry Potter books sold more than 350 million copies within 10 years…In the end, the only honest explanation may be the one given by the publisher of Lynne Truss’s surprise bestseller, Eats, Shoots and Leaves, who, when asked to explain its success, replied that “it sold because lots of people bought it.” Similarly Ek Tha Tiger will run because a lot of people will watch it.
(The article originally appeared on www.firstpost.com on August 10,2012. http://www.firstpost.com/bollywood/what-ek-tha-tiger-has-in-common-with-rajinikanth-harry-potter-413290.html/)
(Vivek Kaul is a writer who can be reached at [email protected])

Raghuram Rajan’s advice isn’t what UPA may want to hear


Vivek Kaul

Every year the Federal Reserve Bank of Kansas City, one of the twelve Federal Reserve Banks in the United States, organizes a symposium at Jackson Hole in the state of Wyoming. The conference of 2005 was to be the last conference attended by Alan Greenspan, the then Chairman of the Federal Reserve of United States, the American central bank.
Hence, the theme for the conference was the legacy of the Greenspan era. One of the economists who had been invited to present a paper at the symposium was the 40 year old Raghuram Govind Rajan, the man who is likely to be the government’s next Chief Economic Advisor.
Rajan is an alumnus of IIT Delhi, IIM Ahmedabad and the Massachusetts Institute of Technology (MIT). After doing his PhD at MIT, he had joined the Graduate School of Business at the University of Chicago (now known as the Booth School of Business). At that point of time Rajan was on leave from the business school and was working as the Chief Economist at the International Monetary Fund.
The United States had seen an era of unmatched economic prosperity under Greenspan. Even, the dotcom bust in 2000-2001 hadn’t held America back. Greenspan had managed to get the economy back on track by cutting the Federal Funds Rate to as low as 1% by mid 2003. The low interest rate scenario along with a lot of financial innovation had created a financial system which was slush with money. American banks were falling over one another to lend money. And borrowers were borrowing as much as they could to buy homes, property and real estate. The dotcom bubble of the late 1990s had given away to the real estate bubble.
In a survey of home buyers carried out in Los Angeles in 2005, the prevailing belief was that prices will keep growing at the rate of 22% every year over the next 10 years. This meant that a house which cost a million dollars in 2005 would cost around $7.3million by 2015. Such was the belief in the bubble.
And the belief was not limited to only the people of United States. Banks were equally optimistic that real estate prices will continue to go up. Between 2004 and 2006, banks and other financial institutions playing in the subprime home loan space gave out loans worth $1.7trillion in total. Of this a massive $625billion was lent in 2005, the year Rajan was invited to speak at Jackson Hole.
In its strictest sense a subprime loan was defined as a loan given to an individual with a credit score below 620, who had no assets and was thus unlikely to qualify for a traditional home loan. A credit score is a number calculated on the basis of the borrower’s past record at paying bills and loans of all kinds, the length of his credit history, the kind of loans taken etc. On the basis of the number the lender can get some sort of an idea of what sort of a risk he is taking on by lending to the borrower.
That was the purported idea behind the credit score. In the normal scheme of things, a borrower categorized as “sub-prime” should not have been touched with a bargepole. But those were days when everybody and anybody got a loan.
It was an era of optimism which had been fueled by easy money that was going around in the financial system. The conventional wisdom of the day was that the bull run in property prices would continue forever. The American economy would continue to prosper.
In this environment Raghuram Rajan presented a paper titled “Has Financial Development Made the World Riskier?” In his speech Rajan harped on the fact that the era of easy money would get over soon and would not last forever as the conventional wisdom expected it to.
He said:
The bottom line is that banks are certainly not any less risky than the past despite their better capitalization, and may well be riskier. Moreover, banks now bear only the tip of the iceberg of financial sector risks…the interbank market could freeze up, and one could well have a full-blown financial crisis
He also suggested in his speech that the incentives of the financial sector were skewed and employees were reaping in rich rewards for making money but were only penalized lightly for losses. In the last paragraph of his speech Rajan said it is at such times that “excesses typically build up. One source of concern is housing prices that are at elevated levels around the globe.
Rajan’s speech did not go down well with people at the conference. This is not what they wanted to hear. Also in a way Rajan was questioning the credentials of Alan Greenspan who would soon retire spending nearly 18 years as the Chairman of the Federal Reserve of United States. He was essentially saying that the Greenspan era was hardly what it was being made out to be.
Given this, Rajan came in for heavy criticism. As he recounts in his book Fault Lines – How Hidden Fractures Still Threaten the World Economy:
Forecasting at that time did not require tremendous prescience: all I did was connect the dots… I did not, however, foresee the reaction from the normally polite conference audience. I exaggerate only a bit when I say I felt like an early Christian who had wandered into a convention of half-starved lions. As I walked away from the podium after being roundly criticized by a number of luminaries (with a few notable exceptions), I felt some unease. It was not caused by the criticism itself…Rather it was because the critics seemed to be ignoring what going on before their eyes.
The criticism notwithstanding Rajan turned out right in the end. And what was interesting that he called it as he saw it. He called spade a spade despite the aura of Alan Greenspan that prevailed.
What this story clearly tells us is that Rajan is not an “on-the-other-hand” economist. There are too many “on-the-other-hand” economists going around, who do not like to take a stand on an issue. As Harry Truman, an American President once famously said “All my economists say, ‘on the one hand… and on the other hand…Someone give me a one-handed economist!
If news-reports in the media are to be believed the government is in the process of appointing Rajan as the Chief Economic Advisor to replace Kaushik Basu. As far as academic credentials and experience go they don’t come much better than Rajan. Other than having been the Chief Economist of the IMF between September 2003 and January 2007, he is also currently an honorary economic adviser to the Prime Minister Manmohan Singh.
The question though is will the plain-speaking Rajan who seems to like to call a spade a space, fit into a government which believes in the idea of a welfare state? In an interview I did for the Daily News and Analysis (DNA) after the release of his book Fault Lines I had asked him “whether India can afford a welfare state?” “Not at the level that politicians want it to. For example, the National Rural Employment Guarantee Scheme (NREGS), if appropriately done it is a short term insurance fix and reduces some of the pressure on the system, which is not a bad thing. But if it comes in the way of the creation of long term capabilities, and if we think NREGS is the answer to the problem of rural stagnation, we have a problem. It’s a short term necessity in some areas. But the longer term fix has to be to open up the rural areas, connect them, education, capacity building, that is the key,” Rajan had replied.
This is a view that is not held by many in the present United Progressive Alliance (UPA) government. They politicians who run this country have great faith in the NREGS.
Rajan had also written in Fault Lines that “the license permit raj has given away to the raj of the land mafia.” I had asked him to explain this in detail and he had said:
Earlier…you had to navigate the government for permissions and this was license permit. You needed permission to produce. Now you have to navigate the government for land because in many situations land titles are murky, acquiring the land is difficult, and even after you acquire protecting that land is difficult. So there are entrepreneurs who have access to the power of the government, who basically can do it. And then there are others who can’t. So you have made it a test of who can acquire the land in certain kind of functions than who is the best developer than who is the best manufacturer. Put differently what used to surround the license permit has moved to corruption surrounding land. The central source of wealth today in the whole economy is land and we need to make the land acquisition process transparent.
In answer to another question Rajan had said:
The predominant of the sources of mega wealth in India today are not the software billionaires who have made money the hard way by being competitive in a global economy. It is the guys who have access to natural resources or to land or to particular infrastructure permits or licenses. In other words proximity to the government seems to be a big source of wealth. And that is worrisome because it means that those who can access the government who can manage it are in a sense far more powerful than ordinary businessmen. In the long run this leads to decay in the image of businessmen and the whole free enterprise system. It doesn’t show us in good light if we become a country of oligopolies and oligarchs and eventually this could even impinge on democratic right.”
What these answers tell us is that Rajan has clear views on issues that plague India and he is not afraid of putting them forward. But these are things that the current government would not like to hear. Given this, it remains to be seen how effective Rajan’s tenure in the government will turn out to be. The trouble is if he calls a spade a spade, it won’t take much time for the government to marginalize him. If he does not, he won’t be effective anyway.
(The interview originally appeared on www.firstpost.com on August 8,2012. http://www.firstpost.com/economy/raghuram-rajans-advice-isnt-what-upa-may-want-to-hear-410694.html/)
(Vivek Kaul is a writer and can be reached at [email protected] )