{"id":1647,"date":"2013-03-08T13:19:54","date_gmt":"2013-03-08T07:49:54","guid":{"rendered":"http:\/\/teekhapan.wordpress.com\/?p=1647"},"modified":"2013-03-08T13:19:54","modified_gmt":"2013-03-08T07:49:54","slug":"what-does-a-woman-really-want-on-womens-day","status":"publish","type":"post","link":"https:\/\/vivekkaul.com\/2013\/03\/08\/what-does-a-woman-really-want-on-womens-day\/","title":{"rendered":"A marketer's dream – what does a woman really want on women\u2019s day"},"content":{"rendered":"

 
\n\"\"<\/a>Vivek Kaul\u00a0<\/b><\/span><\/span><\/span>
\n 
\nWhat follows is a conversation that every marketing guy working for big business would love to hear on women’s day.<\/span><\/span><\/span>
\n 
\n\u201cSo how do we celebrate today?\u201d she asked him, as soon as he got up.
\n\u201cCelebrate?\u201d he asked, wondering if he had forgotten her birthday, her mother\u2019s birthday, their monthly anniversary, the day they had first met or something else, all over again.
\n\u201cDon\u2019t tell me you have forgotten it again this year,\u201d she said. \u201cNo V, not again.\u201d
\n\u201cLet\u2019s go out for dinner to your favourite restaurant,\u201d he said, trying to rescue the situation. \u201cI\u2019ll call them and make a reservation for a cosy candle lit dinner.\u201d
\n\u201cThat would be nice,\u201d she said. \u201cBut the occasion demands more than that baby.\u201d
\nThis set him thinking. \u201cIt can\u2019t be Valentine\u2019s day today,\u201d he wondered. \u201cBecause that was only last month.\u201d
\n\u201cAnd why is she calling me baby? Must be something really special today? Maybe the day we first met. Or the day we first kissed. Anyway, doesn\u2019t really matter as long as I pamper her!\u201d
\n\u201cJaan\u00a0<\/i>let\u2019s go for a long drive after dinner. I\u2019ll take you for a spin around the lake. You used to love that so much when we first started dating,\u201d he said, hoping that this time he had hit the bull\u2019s eye.
\n\u201cNah.\u00a0<\/i>I am tired of going there.\u201d
\n\u201cSo lets then go visit your mother,\u201d he said. \u201cWe haven’t met her in a while.\u201d
\n\u201cNo yaar.<\/i>\u00a0Going to meet her in the evening is a disaster. First she will torture us is with the\u00a0pravachan\u00a0<\/i>of\u00a0Dhartiphod baba.\u00a0<\/i>And then she will make us watch the soap opera\u00a0Bade Ache Lagte Hain\u00a0<\/i>on television.\u201d
\n\u201cSo?\u201d
\n\u201cArre.\u00a0<\/i>I find that very boring. I can still stand\u00a0Dhartiphod baba\u00a0<\/i>but watching that soap opera gives me a bout of nausea.\u201d
\n\u201cThen what do you want to do?\u201dhe asked. \u201cI have run out of ideas.\u201d
\n\u201cLet’s go shopping,\u201d she responded immediately.
\n\u201cShopping. But why?\u201dhe asked. \u201cWe had gone shopping only last week. You made me go around that mall atleast twenty times.\u201d
\n\u201cSo we can’t go shopping again?\u201d
\n\u201cOf course, we can baby,\u201d he said. \u201cBut you bought all the clothes you wanted to.\u201d
\n\u201cYes I did. But its not clothes that I want to buy.\u201d
\n\u201cYou also have at least 52 pairs of sandals, each for one week of the year!\u201d
\n\u201cYes I have. But I don’t want to buy sandals.\u201d
\n\u201cYou just bought the latest iPhone last month.\u201d
\n\u201cYes, I don’t feel like buying any gadgets.\u201d
\n\u201cYour mother anyway gives you six sarees a year which you never wear,\u201d he said. \u201cAnd you keep converting those sarees into salwar suits.\u201d
\n\u201cWho wants to buy Sarees when Ma orders them directly from Kanjeevaram,\u201d she replied.
\n\u201cOh then why do you want to go shopping?\u201d he asked desperately.
\n\u201cBecause I want to buy something else.\u201d
\n\u201cSomething else?\u201d he asked. \u201cDo you want to buy more wall hangings, paintings, chimes, sofa covers, bed covers, bed sheets? What?\u201d
\n\u201cNah!\u201d she exclaimed. \u201cI am done with all that for now.\u201d
\n\u201cThen?\u201d
\n\u201cI want something that is not very showy.\u201d
\n\u201cAnd what is that?\u201d
\n\u201cSomething that is transparent.\u201d
\n\u201cGet to the point baby.\u201d
\n\u201cSomething that looks sophisticated on me.\u201d
\n\u201cAcha.\u201d
\n\u201cAnd something that is going to cost you a lot of money.\u201d
\n\u201cOh!\u201d
\n\u201cI want a diamond.\u201d
\n\u201cA diamond? Why?\u201d
\n\u201cBecause a diamond is a woman’s best friend!\u201d
\n\u201cThat’s just a marketing pitch baby. I am your best friend.\u201d
\n\u201cReally? Are you? Then why don’t you make me happy and buy me a diamond.\u201d
\n\u201cHmmm. What other option do I have?\u201d he said smiling and cursing his fate.
\n\u201cYippie,\u201d she jumped, and gave him a big tight hug.
\n\u201cBut now that I am spending such a huge amount of money, at least tell me what is the ocassion?\u201d he asked.
\n\u201cI knew,\u201d she said. \u201cYou wouldn’t remember.\u201d
\n\u201cSo what is it?\u201d
\n\u201cIt’s women’s day!\u201d
\n\u201cCome on. For me, every day is women’s day,\u201d he protested.
\n\u201cIs it?\u201d
\n\u201cYes. I mean, why just celebrate it one day in 365 days,\u201d he remarked.
\n\u201cSo does that mean you will give me a diamond every day of the year?\u201d she said, having the last laugh.<\/span><\/span><\/span>
\n 
\n(Vivek Kaul is a writer. He tweets @kaul_vivek) \u00a0<\/span><\/span><\/span>
\n 
\n\u00a0<\/a><\/b><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

  Vivek Kaul\u00a0   What follows is a conversation that every marketing guy working for big business would love to hear on women’s day.   \u201cSo how do we celebrate today?\u201d she asked him, as soon as he got up. \u201cCelebrate?\u201d he asked, wondering if he had forgotten her birthday, her mother\u2019s birthday, their monthly … <\/p>\n

Read more<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"qubely_global_settings":"","qubely_interactions":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"qubely_featured_image_url":null,"qubely_author":{"display_name":"Vivek Kaul","author_link":"https:\/\/vivekkaul.com\/author\/vivekkaul\/"},"qubely_comment":0,"qubely_category":"Uncategorized<\/a>","qubely_excerpt":"  Vivek Kaul\u00a0   What follows is a conversation that every marketing guy working for big business would love to hear on women’s day.   \u201cSo how do we celebrate today?\u201d she asked him, as soon as he got up. \u201cCelebrate?\u201d he asked, wondering if he had forgotten her birthday, her mother\u2019s birthday, their monthly…","jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/vivekkaul.com\/wp-json\/wp\/v2\/posts\/1647"}],"collection":[{"href":"https:\/\/vivekkaul.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vivekkaul.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vivekkaul.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vivekkaul.com\/wp-json\/wp\/v2\/comments?post=1647"}],"version-history":[{"count":0,"href":"https:\/\/vivekkaul.com\/wp-json\/wp\/v2\/posts\/1647\/revisions"}],"wp:attachment":[{"href":"https:\/\/vivekkaul.com\/wp-json\/wp\/v2\/media?parent=1647"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vivekkaul.com\/wp-json\/wp\/v2\/categories?post=1647"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vivekkaul.com\/wp-json\/wp\/v2\/tags?post=1647"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}